On a typical November day in California quickly went from mundane to infuriating. A mom logging into her Ulta account, expecting to finally redeem her carefully saved rewards points, instead discovered a nightmare. Her account had been completely drained. And the thief? Apparently, they were operating from Louisiana without even one alert.
Content creator Lynn, known online as @misslynnxxo, shared a viral TikTok chronicling her frustration. She explained that since having her son, she doesn’t shop at Ulta frequently. But when she does, she’s strategic about saving her points all year for a Black Friday haul. Yet someone else apparently thought her rewards were fair game.
Blasting the alleged Louisiana thief by name, she boldly states, “Hey Girl. We have to have a chat. “Before informing her, “You used all my points back in October for a fragrance set and some shimmering body oil,” she says directly to the camera, addressing the alleged thief. The audacity, of course, is almost laughable. Except it isn’t when you’re the one staring at zero points and a very empty cart.
Louisiana Thief Messes With the Wong California Ulta Shopper
What makes this case particularly frustrating, and frankly irritating, is that the thief essentially left a trail of breadcrumbs. Online order pickup requires a real name, phone number, email, and a matching ID at the store. And somehow, someone in Louisiana managed to bypass all of it to drain a California account. Lynn sarcastically calls out the thief, “Interesting, Bianca,” highlighting how absurd the whole situation is.
The angry California woman spent hours documenting the theft, providing screenshots to Ulta customer service, and even scouring TikTok for similar stories. What she found? Hundreds of women had experienced the same nightmare. With losses sometimes exceeding $2,000 in stolen points. She notes that Ulta’s enforcement of pickup policies seems inconsistent at best. Leaving customers vulnerable across state lines.
Her frustration isn’t just financial. It’s deeply personal. “Thieves really p*** me off,” Lynn says, emphasizing the indignity of hard-earned rewards being stolen. She ends her video with a sarcastic jab: “I hope you smell great, girl. I hope your body is just shimmering to the gods this Thanksgiving.”
“Look me trying to see if I know a Bianca Robertson here,” one follower reveals.
“Ulta points being stolen all the time, they never make it right,” writes another alleged victim.
Warning to Other Shoppers
Unfortunately, her experience isn’t isolated. Numerous social media posts and Reddit threads reveal that Ulta’s verification protocols are inconsistently applied. From lazy managers to fake IDs on phones, thieves are exploiting loopholes in the system. California consumers even have legal recourse under the CCPA, but the frustration lies in the fact that most victims have to fight for justice at all.
So, what’s the takeaway for beauty lovers in California, or anywhere, really? Keep a close eye on your rewards points. Question the integrity of in-store ID verification, and maybe keep a healthy dose of skepticism when Ulta promises secure pickups. For Lynn, the ordeal ended with justice served virtually and a cautionary tale for the rest of us. If you save your points, stay alert, and never underestimate a mom with a TikTok account ready to call out thieves.
Casey James 
Dylan Cook 
