Imagine strolling into your local store with a fresh splurge in hand. Then it happens. The alarms scream as if you were walking out with stolen goods. That’s exactly what happened to Louisiana TikToker Ro, who recently shared her unusual shopping woes online.
Louisiana TikTok user @ro_roe07 shared her experience in the now viral video. It shows her attempt at a routine Walmart trip, only to be greeted by a blaring alarm as she pushed her trolley through the entrance. With a mix of disbelief and humor, she explained that the culprit was her brand-new $300 Coach purse.
As she pushed a trolley in Walmart, she said, “OK, y’all, so every time I go into the store.”

Image Source: @ro_roe07 /TikTok
Despite its designer status, the bag seemed to set off theft detectors every time she entered a store. Her on-screen text read: “POV: My Coach purse sets the alarm all the time. Like I’m stealing,” capturing the relatable mix of embarrassment and frustration.
A Lighthearted Take on a Frustrating Situation
While Ro’s experience isn’t entirely uncommon. Retailers have increasingly turned to sophisticated security measures, placing hidden theft devices in unexpected or hard-to-find spots inside merchandise. These sensors are designed to protect high-value items.
However, they can occasionally be missed at the point of sale. Even after a legitimate purchase, shoppers sometimes walk out with an item still armed with an active security tag. This often leads to confusing and embarrassing false alarms.
Luxury purses, like the Coach bag in Ro’s case. Often have metallic components, clasps, or even decorative features that can mimic the sensors used in store security systems. While it’s not the bag’s fault, it makes everyday shopping a tense experience for the owner. This Louisiana woman’s video resonated with viewers because it highlighted the awkward reality of being flagged for theft without doing anything wrong.
While alarms blaring can be mortifying, Ro’s humorous recounting and viral reach show that many people sympathize with her situation. Her story sheds light on a quirky intersection between retail security and everyday life. It reminds shoppers to double-check for lingering sensors and to approach such mishaps with patience, and maybe a smile.
