If you thought Gwyneth Paltrow’s candle stunt was wild, wait until you hear what Euphoria star Sydney Sweeney is up to. The actress has officially bottled her essence with a new bar of soap made from her actual bathwater. Yes, you read that right. Sydney’s dirty bath water can (sort of) be yours for a price.
Sydney Sweeney has teamed up with Dr. Squatch Soap Co. to create Bathwater Bliss, a limited-edition soap bar crafted with the water she’s actually bathed in. Each bar even comes with a certificate of authenticity, because apparently this is what 2025 smells like.
Only 5,000 bars are available, making it very exclusive. With Sweeney’s ever-growing fan base and sex symbol status, they’re bound to sell out fast. And let’s be honest, we’ve all seen how fans go feral over even a glimpse of her on Instagram, so suds made from her personal tub time? That’s catnip for the internet.
Sydney Sweeney Sells Her Bath Water Online in Soap Form, and the Internet has Opinions
Sydney told GQ the idea came after fans kept begging her for her bathwater. So, in true boss move fashion, she turned the thirst into a business opportunity. “Hello, you dirty little boys, are you interested in my body … wash?” she teased in a cheeky ad when she first partnered with Dr. Squatch.
The scent of the bar? Think outdoorsy vibes inspired by her Pacific Northwest upbringing. So you’re not just bathing in Sydney’s essence, you’re getting a little earthy romance too.
Naturally, the internet is losing it. Some fans are scrambling to grab a bar, while others are side-eyeing the idea of washing up with someone else’s rinse cycle. Some have even thrown major shade at the actress for the business move.
“This isn’t something that a serious actress would do. You’d never see Meryl Streep, Julia Roberts, or Sandra Bullock pulling a stunt like this. It could be a career killer in the long run,” one person commented via Reddit.
“Ok, for real tho, did she just get addicted to the hustle? Or is she drowning in debt?” asked another.
“Yeah this seems like something a has been D lister would do, not someone who I thought was at the top of her game?” a third comment read.
“She ain’t stupid and she knows her audience,” a fourth social media user chimed in.
“So gross,” said another.
Whether you think it’s a smart business decision or a shameless money grab, one thing’s clear, Sydney Sweeney knows how to turn her spotlight into success.
Sofia Bassett 
